Proudly Sharing Failures Next to Successes

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On a recent trip to Morocco, we stopped by the Koutoubia Mosque in Marrakesh. The mosque stands next to ruins of its previous iteration. The mosque was originally built with a slight mistake in the orientation for prayer. The decision was made to rebuild the new mosque, identical to the original but with the correct orientation, right next to the original, which has since deteriorated.

What I love about this story is that nobody tried to hide the mistake. Instead, the mistake is proudly displayed next to the success. It reminded me of the Celebrating Failure series I worked on in India, which asked social entrepreneurs to share their lessons from failure.

What if start-ups, businesses, individuals, shared their failures right next to their successes? The logo that wasn’t chosen next to the one everyone knows. The original app template that tested horribly with users accessible via the new one everyone loves. The original business plan that never worked shared along with the current successful one. The wrong answers on my economics homework compared side-by-side with the right answers. Why do we hide our failures, when we and others can learn from them? In the case of the mosque in Marrakesh, it remains a memorable visual lesson for all of us.

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